AI Insights · Timothy · October 2023
Top 5 Beauty Retail iOS Apps in Italy Q3 2023
Explore the performance of the top five beauty retail apps on iOS in Italy during Q3 2023 based on weekly downloads, revenue, and active users.
The third quarter of 2023 saw notable trends in the performance of the top beauty retail apps on iOS in Italy. Below, we delve into the weekly downloads, active users, and revenue for each of these leading apps, as per Sensor Tower data.
versione obsoleta - Sephora experienced a consistent increase in weekly downloads, starting from around 5.1K in late June and peaking at approximately 6.3K by the end of September. Active users also saw an upward trend, reaching about 31.4K in the last week of the quarter from 30.7K at the beginning.
Douglas - Parfüm & Kosmetik had a steady rise in weekly downloads, climbing from 3.3K in late June to a peak of 5.5K in early September before stabilizing around 4.8K by the end of the quarter. The app’s active users remained relatively stable, fluctuating between 22.7K and 27.1K throughout the period.
Notino: profumi e cosmetici showed a significant boost in downloads, particularly in early September when downloads surged to 8.5K, up from 2.7K at the quarter's start. Active user numbers also increased notably, reaching 21.8K in mid-September before settling at around 16.7K by the end of the quarter.
LOOKFANTASTIC: Beauty & Makeup had more modest download numbers, starting from 832 in late June and peaking at 1.1K in early September. Active users showed a slight increase from around 4.2K at the beginning of the quarter to 4.2K by the end.
CHARLOTTE TILBURY saw fluctuating download numbers, with a notable peak of 3.7K in late June and another surge to 1.9K in mid-September. The app’s active user base experienced a slight decline overall, ending the quarter at around 3.6K from an initial 4.4K.
For more detailed insights and data, visit Sensor Tower.